The ChatGPT revolution and its use in SEO
The launch of ChatGPT has been a huge success and has caused a stir in the digital world. This event marks […]
lead generation
lead generation
Marketing Flywheel: Get to know the methodology
You probably remember the classic conversion funnel, also known as the marketing and sales funnel. Well, we want to tell
lead generation
The best tools for working from home
Nowadays, many companies employ the Home Office or work from home modality, which entails some advantages at a corporate and
lead generation
What are they for in my digital marketing strategy
In the world of marketing, everything is measured. Among the different measurement tools or methods, there are two mechanisms to
number data
Marketing automation pays off in the long term
Why? Personalization and individualization are making marketing measures and campaigns increasingly complex and time-consuming. A marketing automation system takes this
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Effective design of B2B transactional emails
Transactional emails play an essential role in B2B transactional emails. They serve to convey important information to your recipients and
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Highlight important things and draw attention
Highlight the most important parts of your B2B mailing to draw your recipients’ attention to these aspects. For example, buttons
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How B2B podcasts unfold their effect
Podcasts are now so common that you might even know someone who produces such an audio program – whether as
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Social Selling in B2B: The Modern Method of Sales
Cold calling is dead. Inbound marketing has its limits and do not create a personal level. That is why the
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TikTok regiert die (Social-Media) Welt: Auch im B2B?
Among the typical and now “classic” social media channels, TikTok has become indispensable. With its 800 million users worldwide, TikTok
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UX-Writing and the right tone: guarantees of success for good corporate language
The key point is that the corporate language can have a completely different effect with just a few small text
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Responsibility and Sustainability in B2B Companies
Sustainability is one of the most important key factors for the success of B2B companies today. According to a study