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Wondering how to use hashtags on Instagram to better promote your content and brand? In 2014, the word “hashtag” was added to the Oxford English Dictionary. why? Because hashtags are a very powerful tool on social media. And, when it comes to effective marketing on Instagram, this little Jamaica B2B List symbol is one you can’t ignore. So, you might be wondering “ How to use hashtags on Instagram? Representing your own brand. Let’s dive into the details. What are Instagram hashtags? We’ve covered some trivial nocturnal knowledge about the actual symbols used to represent hashtags.

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But when it comes to the actual concept of hashtags in particular, what exactly is it? What does it do? On social media, specific terms can be turned into clickable links by placing the pound sign in front of a word or phrase. When the user clicks the link, they will be taken to a page that shows all the Jamaica B2B List posts that also use that hashtag. Simply put, it’s a way to categorize and group similar content. For example, clicking on the hashtag “travelgram” that appears in an Instagram post will take you to a page like the one below, where you can see other travel-related postsExample of Instagram Hashtags. Should you use hashtags on Instagram?



Here’s a short answer: Absolutely, you should use hashtags in your Instagram content for a few different and compelling reasons: Using relevant hashtags can make it easier for users to stumble upon your account. When perusing the different hashtags, they may see your post and think you’re worth Jamaica B2B List following – which means hashtags are a great way to grow your audience. Posts that use hashtags get more engagement. In fact, one study even showed that Instagram posts that used at least one hashtag had a 12.6% increase in engagement.

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